Become a world-class Mind Mapping instructor
A fertile market for the instructor / consultant
Cognitive skills
Sixty percent of HR managers claim that recent graduates do not possess critical thinking and problem solving skills at the level needed by organizations, according to the PayScale 2016 study.
Creative fluency
Only 2% of people generate original ideas based on the study conducted by Ken Robinson for the UK government including more than 200,00 participants across the world.
Project efficiency
Less than 50% of projects comply with their objectives of time and budget, while more than 35% of projects are deemed as failures, according to the 2016 Project Management Institute research.
The Mind Mapping difference
Mind Maps propel your thinking skills. Research confirms the value of this powerful methodology, named as the “Swiss Army knife for the brain” by Times magazine.
300% increase in idea generation according to the 2008 study conducted by Americ Jenkins for South Oregon University.
30% increase in productivity discovered by the research conducted by Chuck Frey in 2011 with Fortune 500 companies.
65% increase in project management effectiveness according to the 2012 research conducted by Henri Toi in Malaysia and Singapore.
The certified instructor edge
Learn Mind Mapping at an advanced level
Learn, practice and integrate Mind Maps into your arsenal, including key Mind Mapping applications such as project management, creativity and problem solving.
Add significant value to your customers
Help your customers—internal and external—acquire key skills such as critical thinking, problem solving and creativity, while impacting key performance indicators of organizations.
Participate in Buzan projects
Participate in Buzan projects as a trainer, consultant or tutor, for in-person or online programs that the Buzan organization implements in the US and Canada regions throughout the year.
“Thanks for a fantastic class! Usually when I attend a seminar or a class, my expectation is to walk away with 3 key ‘take-aways’. Your TLI course provided me so much more – well worth the investment of both time and money.”
Debbie Long, President and CEO of Strategic Technology Communications
“I feel I can apply this immediately and it will have a meaningful impact.”
Robert Fischer, Director of Portfolio Management, Financial Advisor, Morgan Stanley
“Very honestly: Loved every minute of this experience – feeling like I became a member of a family that I was looking for for ages!”
David Svoboda, GEO Business Manager at Intel
Becoming an accredited instructor
The certification process comprises 3 phases. At the end of the second phase you become a licensed instructor and join the Buzan Global Instructors Network. Throughout the third phase, Tony Buzan and his faculty of experts will mentor you for becoming a World Class instructor.
Before
Onboarding process for understanding the certification process and learning the Mind Mapping fundamentals, via online content on our learning management platform.
1
During
Three-day in-person training including a live online session with Tony Buzan. On the third day you become an accredited instructor and join the global instructors network.
2
After
Twelve-month support, including access to training materials needed to deliver your own training, and monthly webinars conducted by Tony Buzan and his faculty.
3
Before
Onboarding process for understanding the certification process and learning the Mind Mapping fundamentals, via online content on our learning management platform.
1
During
Three-day in-person training including a live online session with Tony Buzan. On the third day you become an accredited instructor and join the global instructors network.
2
After
Twelve-month support, including access to training materials needed to deliver your own training, and monthly webinars conducted by Tony Buzan and his faculty.
3
¿Who should participate?
Instructors, consultants and coaches who aim at delivering Mind Mapping courses and consulting services to customers and want to obtain significant revenues for their services.
In-company instructors, consultants and coaches who aim at delivering Mind Mapping courses and related applications inside their organization for generating significant gains in key performance indicators such as return on investment.
People—from senior executives to bachelor or graduate-level students—who are willing to learn Mind Mapping at an advanced level and develop world class skills such as critical thinking, problem solving and creativity.
Five sources of income
By delivering Mind Mapping practitioner courses for your customers—certified by Tony Buzan. The average price per participant (8 hours) accounts for $500 US.
By providing consulting services related to Mind Mapping and its applications. Average price per hour of advice: $250 US.
By participating in Buzan projects where we need tutors, consultants or trainers stemming from the accredited instructors base.
Through our Premium Allies program, where you could earn between 10 and 30% commission for selling / referring Buzan products.
As a speaker in the fields of Mind Mapping and its applications, supported by your resumé published on our pages (BUZAN.US and TonyBuzan.com).
Potential income level
The following example depicts the average level of income that a partial-time instructor / advisor could attain on a yearly basis. Results could vary based on the specific context, country, volume of participants and market conditions.
Program’s faculty
Jorge Castaneda, PhD
Lead Professor
Dr. Castaneda is the CEO of Buzan US and Regional President of the American World Memory Council. He is the inventor of the Root Cause Systemic Mapping methodology for problem solving, the Core Intelligences Leadership Model, and the FISHER technique for applied creativity, which have been widely used in both private corporations and government institutions in different parts of the World. He is the author of the Mind Mapping Techniques and Applications and Mind Mapping in Business Administration textbooks, and co-author (along with Tony Buzan) of The Most Important Graph in the World book (2012). He is also the author of the Multiple Intelligences (2008) and Recall Curves (2007) seminal research. He is one of the three Grandmaster Buzan trainers in the world and holds a PhD in Management Innovation from the Swiss Business School and a Master of Sciences in Operations research from Stanford.
Elaine Colliar
Visiting professor
Elaine is five times World Mind Mapping Champion, and author of books on Mind Mapping, memory and study skills. She is one of the three GrandMaster Buzan Trainers and a well-recognized professional speaker and advisor. She has also been a stage and Production Manager for various theatre productions and a regular columnist in the Sunday Mail. Within the TBLI insignia program she will conduct a concurrent online session on how to hand draw Mind Maps and the importance of repetition for creating a habit of drawing Mind Maps by hand.
Frequently asked questions
Where is this accreditation valid?
The Buzan licensed certification has global validity so you could offer Mind Mapping practitioner courses around the world. Your main territory will be the US and Canada.
Does the certification need to be renewed?
The certification ought to be renewed every 12 months to continue as part of the official list of worldwide instructors and be able to certify practitioners with accredited courses. The renewal, which accounts for $300 per year, also includes the updating of your software license (to the latest version), access to training and other exclusive content, and your participation in the monthly webinars and other events (such as the annual TBLI summit) at no further cost. The renewal fee could be exempted for a given year if you take a specialization course such as Mind Mapping for Innovation or Mind Mapping for project management during that year.
What do I need for certifying customers / users as accredited practitioners?
You’ll have access to the training content so you could deliver your courses using these PowerPoint presentations and related materials. Moreover, the package for certifying customers as accredited practitioners includes a personalized certificate signed by Tony Buzan and the iMindMap Ultimate software in the latest available version. Each package costs $100.00 and has to be purchased in bundles of 10 units. This is a very attractive package since the price of the software alone amounts to $230 dollars per license.
What could I do with my accreditation?
The instructor certification allows you to deliver the Mind Mapping base course to external or internal customers and accredit participants as certified practitioners. Additionally, you could also provide consulting services accredited by Buzan World and integrate Mind Mapping modules into your existing courses.
Will I be supported in generating leads?
For starters, you’ll be enrolled in the global instructors database so potential customers will be able to reach you, based on your profile, geographic region and specialization. You’ll also be able to publish your curriculum on a dedicated page within our website, so customers (even headhunters) could access your page within our official umbrella. Moreover, Buzan World and Buzan US will promote your TBLI services through webinars, social networks and its own websites. The more successful you are, the greater the probability of reaching our vision for creating a mentally literate world.
What is the internal rating system and how does it work?
Each accredited course given by you will provide an electronic feedback form (link) for customers to fill out at the end of the training. This system will not be published and / or shared with any other party aside from the instructor. The system will allow us to identify quality gaps and support instructors with lower ratings in improving their course delivery. Our objective is for you to become a world class instructor who enables our vision: Creating a Mentally Literate World.
How could I participate in TBG / Buzan US projects?
Buzan US and Buzan World need trainers, tutors and consultants for their projects—mainly tutoring for advanced courses (mostly online) and consulting services. Therefore, based on geography, specialization and the instructors internal rating system (based on customer feedback) we’ll assign projects to you and your peers.
